Room 214, a Boulder, Colorado-based search engine marketing and social media agency announces its Search Visibility Programs for companies seeking to properly integrate their current marketing efforts with a comprehensive online visibility program.

Room 214’s two service levels within its Search Visibility System, the Professional and Integrated, are derived from a proven approach comprised of tactical elements that attract customers and maximize online visibility.

“Many companies stand to lose a tremendous amount of credibility, established expertise, leads and customers if they are not visible online,” says James Clark, co-founder and managing partner of Room 214. “Most companies are still just dabbling with various search marketing tactics and failing to recognize the value of a comprehensive and integrated approach to online visibility and conversations. Using just one tactic like PPC or SEO simply won’t cut it in today’s syndicated search environment.”

Room 214’s programs work because the whole is greater than the sum of the parts.

“Our experience has been that your chances for success increase exponentially as additional search marketing modules are integrated under a single point of management and measurement,” says Jason Cormier, co-founder and managing partner of Room 214.

The service modules common to both the Professional and Integrated programs include:
- Keyword Analysis
- SEO
- PPC Advertising
- Local Search
- Article Marketing
- Optimized Press Releases
- Web Analytics and Reporting

The Integrated program delivers expanded services that leverage the power of a complete, integrated RSS strategy:
- CastLock RSS News Distribution System
- RSS Press Room
- Custom Blog Platform
- Podcasting Production, Promotion and Measurement

Room 214 is a unique search engine marketing and social media agency, bridging the gap between web-enabled technologies, corporate communications and brand marketing for clients that include Alltel Wireless, Sciona, Vive!, Rocky Mountain Herbals and Best Promotions. Founders James Clark and Jason Cormier have a combined 35+ years experience in web development, online marketing and public relations.

Room 214 services include:

- Search Engine Optimization
- Custom Blog Development
- Syndicating Press Rooms
- Podcast Consulting, Production and Promotion
- Social Media Campaign Strategy and Execution
- Pay Per Click Marketing
- Optimized Press Releases
- Online Article Marketing
- Email Marketing
- RSS Marketing
- Online Reputation Management
- Web Analytics and Reporting
- Web Development