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Room 214 is Hiring: Paid Media Account Director

About Room 214

Let’s start with why our employees joyfully spend many of their waking hours at this place we call “work”...

Room 214 believes in having fun, staying curious, leading with humility, and creating valuable relationships by delivering excellence. We want work to be awesome, not suck all the life out of you.

Job Description

We are very interested in candidates with a strong background in (5+ years minimum) in the following core areas/skills

  • Paid Digital Advertising (PPC) + Social Advertising (small AND large ad spends)
  • Paid Media Strategy and Hands-on Execution (Automation & Display)
  • Client-facing Project and Account Management
  • Passion for developing and clearly communicating (oral and written) paid media strategies to our clients (not optimizing in isolation)

Room 214 team members must wear many hats (serving b2b and b2c clients). The core areas above must be established before we consider your candidacy, but the following are commonly valued secondary strengths

  • Search Engine Optimization (SEO)
  • Email Marketing
  • Copywriting
  • Familiarity with Website Management
  • Marketing Automation (Hubspot is ideal, but other platforms are great too)

The role will include working with your work group in-tandem with others to manage Room 214 clients’ customer insights, strategies and digital marketing retainers and projects.

We require our employees to possess:

  • A natural sense of curiosity that keeps them asking questions
  • Excellent attention to detail and a drive towards doing their best
  • Humility that keeps things real 
  • Organizational, analytical + communication/problem-solving skills
  • A commitment to delivering value and understanding to our clients

In addition, as a client-facing employee you must be confident delivering analysis you truly understand, results, recommendations and strategy in person or over video calls. You must also be willing to learn and adapt to industries you are not familiar with -- and may not even be interested in… at first :-)

Read below for more of the nitty-gritty details about the position.

Key Responsibilities

  • Coherence - Supports the studio’s Coherence Method by deeply understanding our client’s customers, defining core audiences, and discovering growth audiences relevant to paid advertising strategies. 
  • Strategy & Campaign Execution: Work directly with clients to develop goal-oriented strategies and campaigns which include paid advertising/media, search engine optimization, conversion/landing page optimization, email marketing and marketing automation.
  • Vendor Management - This role is responsible for the evaluation and negotiation of media vendor and partnership contracts on behalf of the studio. This role is responsible for identifying opportunity gaps in the studio’s paid media offering as well as keeping up to date with new technologies as they emerge. This role is also responsible for oversight with external partners like Centro (Basis) and ensuring all media buys align with client industries and internal goals. 
  • Account Direction - Provides direction on any accounts where services are paid-focused. As applicable, this position is responsible for providing direction to all team members on the account, ensuring project management within Asana is adhered to, and often serving as the client’s main point of contact for the studio. Effectively manage and grow accounts, develop systems/processes to increase efficiency. Create valuable relationships with clients, team members and your extended professional network.
  • Team Resources - Manages internal and external Digital Marketing Specialists, including training and task administration. This role is responsible for supporting the Omni-Channel director in monitoring team capacity/requirements.

Skill Set

  • Paid Search, display and paid social and optimization 
  • Programmatic media planning, buying and analysis 
  • Data analysis, reporting, and data-led decision making
  • Ability to clearly articulate strategic rationale and recommendations in a way that communicates business value to clients
  • Functional understanding of all digital channels including website, social media, SEO, email, and content marketing

Bonus Points for:

  • Professional certifications / training
  • Experience with multiple disciplines
  • Content creation / design
  • Agile / EOS / Asana experience
  • Eagerness to tackle unfamiliar problems and research practical solutions

A Little More About Us

We are a growth studio, evolved from 17 years of pioneering in the digital and social marketing fields. We help clients make smart decisions – then execute across brand, marketing and sales efforts.

What is a growth studio you ask?
A place where art and science find coherence. Where evolving frameworks reveal deeper levels of understanding to inform smarter decisions. Where tailored solutions necessarily replace templated marketing agency services, and include the follow-through lacking in most consulting models.

Visit http://room214.com to discover more about our agency, team, values and clients.

Salary Range for this position is $70,000 to $90,000.

To apply, fill out the form here: https://www.room214.com/careers

Libby Turner



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