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CMO Alchemy

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The New ROI is ROE: Return on Energy

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The One-Pager Getting Everyone on the Same Page

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How to Bridge the Gap Between Product & Marketing

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Savoring the Surprises: A Marketer’s Secret Weapon

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    H

    Help! I am a food brand in a pandemic.

    by food, Trends, Marketing, brand / May 27, 2020 / 2 MIN READ

    Colorado local, Coors Brewing has stood the test of time. They sold through Prohibition, World War Two, and now COVID-19. These may seem like...
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    A

    April Trend Flight: Digital Marketing and COVID-19, Best and Worst Brand Examples, Quarantine Book Reviews

    by wellness / Apr 24, 2020 / 3 MIN READ

    How to Make the Most of Digital During COVID-19 As the COVID-19 pandemic continues to keep the world in a suspended state of uncertainty, proactive...
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    D

    Digital Marketing to the Rescue

    by Best Practices, Digital Marketing Agency, Trends, Marketing, digital marketing, Strategy, wellness, Uncategorized / Apr 22, 2020 / 1 MIN READ

    As the COVID-19 pandemic continues to keep the world in a suspended state of uncertainty, proactive marketers have been turning to digital marketing...
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    T

    This is TikTok on Quarantine

    by Trends, Social, wellness / Apr 22, 2020 / 2 MIN READ

    If any of you have downloaded the app TikTok you understand how you can start watching a video and end up in the same spot on the couch two hours...
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    D

    Digital Platforms Respond to COVID-19

    by Trends, covid19, Marketing, digital marketing, coronavirus, wellness / Apr 20, 2020 / 2 MIN READ

    As consumers, we have been inundated with messages about how companies are responding to COVID-19. As marketers, we have been overwhelmed by digital...
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    B

    Brand Messaging During COVID-19

    by Best Practices, Trends, digital marketing, Strategy / Mar 30, 2020 / 2 MIN READ

    The COVID-19 outbreak has led to an unprecedented level of global uncertainty for businesses small and large. In times of crisis, brands who can...
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    W

    Workplace Wellness

    by Workplace, wellness / Mar 18, 2020 /

    During these uneasy times, it is more important than ever to prioritize your health and well-being. But how? We've put together this infographic...
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    M

    March Trend Flight: Hangover Cures, West African Food, and Vegan 'Junk' Food

    by vegan, cure, Trends, west africa, hangover, wellness / Mar 17, 2020 / 2 MIN READ

    The Best Hangover Cure is Not Drinking There are 651 results for “hangover cure” on Amazon alone all making claims to quell or shorten the hangover...
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    T

    The Rise of Meat Alternatives

    by food trends, Trends, Marketing, digital marketing, wellness / Feb 14, 2020 / 3 MIN READ

    Environmental impact, ethics, feeling better, dietary restrictions, curiosity—it seems like there are more and more reasons to take a bite out of a...
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    F

    February Trend Flight: Valentine's Day Trends, Super Flours, and Sassy Product Names

    by Trends, product naming, flour, valentines, wellness, flour alternative / Feb 14, 2020 / 3 MIN READ

    The top 3 Valentine's Day Trends of 2020 Valentine’s Day has come to represent disappointing truffles and inflated dinner pricing, but consumers are...
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