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Category Analytics

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What Brands Need to Know About COPPA

Recently, COPPA has been a prominent topic among digital marketers and more specifically Youtubers. Even though COPPA is not a new regulation, it is...
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Is Big Data a Big Disappointment?

Every single choice we make online is documented somewhere in black or white, yes or no, one or zero. Millions of people, making millions of...
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Why Brands Can No Longer Ignore Data Regulation

Since the Cambridge Analytica debacle of 2018, data and data privacy have been hot topics. Consumers are increasingly aware of the personal data they...
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An Analytics Overview: HubSpot vs. Google Analytics

Updated February 14th, 2018 Google Analytics is the most popular website analytics tool. Hubspot is one of the most popular marketing automation...
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