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Category Facebook

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Abandonment Issues: Lush Ditches Social Media

On April 8th, the British cosmetics company, Lush, announced a major change in marketing strategy on Facebook, Twitter and Instagram: “We are tired...
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Should I Boost My Facebook Posts?

Our organic engagement rates are plummeting on Facebook, should we boost our posts? In the age of dwindling organic engagement for business pages on...
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The Great Facebook Engagement Drop of 2018

Organic social has historically been viewed as a great channel for marketing. However, in the last 6-12 months, Facebook's organic social engagement...
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Shut Down?: Facebook Custom Audiences

With increased pressure from the recent Cambridge Analytica scandal, Facebook has shut down the ability to use the Audience Insights tool to analyze...
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Three Predictions: The Facebook Data Breach

What We Know It’s no secret that Facebook has been collecting an overwhelming amount of personal data for years. What happens when that data is...
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Facebook Mobile Cover Photo Tips & Tricks

(Editor's note: If you're visiting from 2015, enjoy this post! If you're visiting today, please check out our fully updated Facebook Mobile Cover...
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