Category ‧ Influencers

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Rethinking Influencer Marketing for 2020

by Reed Fischer Digital Marketing Agency, influencer marketing, Social Media, Social, Influencers, digital / Dec 19, 2019 / 3 MIN READ

Influencer marketing is nothing new. From Sprint poaching Verizon’s “Can you hear me now?” actor, to Fyre Festival’s uninformed influencers,...

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The Irony of Asking for Brand Authenticity

by Laura Oxler digital marketing insights, Digital Marketing Agency, authenticity, Transparency, Social Media, Social, honesty, brand authenticity, Influencers, social media influencers, gen z / Jan 25, 2019 / 3 MIN READ

Each time we move to a new year, we take a look at trends, innovation and values to inform our work. In 2016, big data was everyone’s favorite...

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