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Category marketing automation

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Getting Started with B2B Attribution Modeling

Attribution Modeling for B2B: Key Takeaways Attribution modeling for B2B companies can help tell a more complete story but is not a replacement for...
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Why Marketing Should Create Sales Email Templates

There’s a lot of content about all the sales email templates you can create in your CRM or marketing automation platforms. But what’s not discussed...
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Why Go HubSpot?

We get that question a lot, especially when it comes to companies who are considering the use of HubSpot for building, maintaining and hosting their...
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How to Make Sales and Marketing Funnels Work for You

Acquiring customers used to be treated as a linear process. But today, we operate knowing the digital sales process is not a linear one. When you...
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Kick SaaS Churn Calculator

What is this tool? For SaaS marketers, determining churn rate is an ongoing struggle and constantly moving metric. This calculator helps marketers...
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