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    Category ‧ marketing automation

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    Getting Started with B2B Attribution Modeling

    by SEO-SEM, Strategy, marketing automation, attribution, Attribution modeling / Nov 14, 2019 / 4 MIN READ

    Attribution Modeling for B2B: Key Takeaways Attribution modeling for B2B companies can help tell a more complete story but is not a replacement for...
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    Why Marketing Should Create Sales Email Templates

    by sales email templates, sales and marketing silos, sales enablement, marketing automation / Oct 11, 2019 / 3 MIN READ

    There’s a lot of content about all the sales email templates you can create in your CRM or marketing automation platforms. But what’s not discussed...
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    Why Go HubSpot?

    by Strategy, marketing automation / May 30, 2018 / 8 MIN READ

    We get that question a lot, especially when it comes to companies who are considering the use of HubSpot for building, maintaining and hosting their...
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    How to Make Sales and Marketing Funnels Work for You

    by transfomative, digital marketing, Strategy, marketing automation / Jan 26, 2018 / 2 MIN READ

    Acquiring customers used to be treated as a linear process. But today, we operate knowing the digital sales process is not a linear one. When you...
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    Kick SaaS Churn Calculator

    by kick saas, SaaS, Strategy, marketing automation / Jan 20, 2015 / 2 MIN READ

    What is this tool? For SaaS marketers, determining churn rate is an ongoing struggle and constantly moving metric. This calculator helps marketers...
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