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CMO Alchemy

We think of you Chief Marketing Officers as modern-day business alchemists. You blend ancient wisdom with modern technology. Free Range Studios...
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The New ROI is ROE: Return on Energy

Photo by Micah Hallahan Our last blog introduced how we help businesses find clarity and achieve team alignment. Here we demonstrate how to...
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The One-Pager Getting Everyone on the Same Page

According to Jim Kwik in his book Limitless, humans forget approximately 50% of what they learn within an hour. And an average of 70% within 24...
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How to Bridge the Gap Between Product & Marketing

CROs, CMOs, and CEOs — all charged with growth — must determine product-market fit. Product-Market Fit (or PMF) is found when your product or service...
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Room 214 is Hiring: Account Supervisor

  About Room 214 Let’s start with why our employees joyfully spend many of their waking hours at this place we call “work”... beginning with our...
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Savoring the Surprises: A Marketer’s Secret Weapon

  Surprise: customers love one famous DIY company’s car polisher — not for buffing out their vehicles, but instead to soothe their sore muscles....
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How to Silent Disco Your Way to a Business Strategy

  Photo by insung yoon on Unsplash We smuggled the ‘silent disco’ out of the music world and into our approach to business growth. It is the most...
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The Downfall of Meat Alternatives and Sober Curiosity

At Room 214, we’re not afraid to admit when we’re wrong. Or at least when our trend predictions are wrong due to an unforeseen global pandemic. A few...
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May Trend Flight: Bread Baking Tips, Local Shopping, and the Instant Pot

Bread Making Tips From Room 214 You don’t need me to tell you that there’s been a resurgence in old school home-ec practices. What your grandma did...
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Food Accounts to up your Cooking Game

I don’t know about you, but the longer I continue to work from home the more frequent my snacking gets. Living in a small Boulder apartment the...
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